About Us

Hotspex is a global innovator in marketing research technology and methodology that provides high-resolution insights for the world’s leading brands. Hotspex’s custom research division provides marketers with unprecedented depth of insight that is applied to: identifying and measuring emotional drivers of consumer choice and relating them to standard rational attributes in testing and optimizing brand strategies, innovations and executions.

Our Online Communities & Custom Panels division leverages the power of social media to enhance how marketers interact with and understand their customers. We manage online communities and custom panels for our clients through dedicated research expertise and tailored technology-driven solutions. 

To learn more about Hotspex, please visit us at: HOTSPEX.BIZ